About Me

Making beautiful things that help people live better.

I'm an ocean-loving, italo-disco-playlist-making, ballet-dancing hills dweller with a profound affinity for food, travel, and nature.

I thrive in friendly competitions, cherish quality time with family and friends, and throw an epic themed party. I always leave the kitchen spotless and never let good wine go to waste.

I love strategy and structured creativity. I’ve won awards for product design, scaled companies nationally, repositioned legacy brands to win and built iconic brands from the ground up.

I believe success comes from a careful combination of imagination, collaboration, nimbleness and effort.

Because, having a dream is nice, but the real magic lies in how that dream comes to life.

I see the big picture when others focus on one craft. I set out to understand and navigate the entire ecosystem of your business.

My unique skillset was honed over many years and industries and has made me a confident brand builder who can not only stand up but also successfully scale a business.

And I’m not afraid of ai.